Being a love brand is the holy grail of any brand.
But let's ask ourselves, what's before love? 
What's the path towards that feeling? 
The moment where the emotions drive the rational.
The knowledge that the planets are aligned.
The willingness to listen, to interact, to know more.
It's the crush.
The most natural way to break the cluster and stand out.
To make people notice and choose.
The crush is what we aim for when it comes to any brand expression.
That's what we stand for as an agency.

Some figures

65
Talents
1st
Independent
agency in France
+99
International
Awards
28
Markets
Worldwide

People

Andréa Stillacci

Andréa Stillacci

CEO - Founder

After working at BBDP and JWT Milan, Andrea joined JWT London as Creative Director for Unilever Worldwide. In 2004, he was named VP Creative Director at JWT Paris, then President and Creative Director of Grey Paris, which he led to becoming the most highly awarded agency at the 2009 Cannes Lions. He founded Herezie in 2010.

Pierre Callegari

Pierre Callegari

Co-founder COO

After his tenure as general manager of DDB, he founded Callegari-Berville – France’s first independent agency – before being named CEO of Grey France. A board member of the ARPP, France’s regulatory authority, and member of the Communication Ethics Committee, he also served as vice president of the AACC, the French Association of Communication Agencies. He co-founded Herezie in 2010.

Alessandro Venturelli

Alessandro Venturelli

Business Manager Milano

With 30+ years experience Alessandro has had the chance to work in Italy, Belgium, USA (Chicago and New York), France and Spain for international communication networks like JWT first and Y&R then.
Alessandro has handled global advertisers like Kraft Foods, Unilever, Kellogg's and Danone for which he covered the role of Global COO handling/coordinating more than 60 countries.
Then Alessandro moved to the local level as Managing Director of Y&R Barcelona, before joining Herezie 2 years ago.

Claudia Gravagna

Claudia Gravagna

Senior Strategic Designer

A graduate of Sciences Po in Florence, Claudia has an atypical profile that operates in the crossover between strategy and design. As a strategic planner she worked in Italy and France supporting major international brands. Then, her passion for innovative creation led her to train in design skills thanks to the Innovation & Design Master at Strate School of Design. After working for The Lowe Group, Saatchi & Saatchi and Fjord (Accenture), today Claudia helps Herezie’s clients to anchor their communication and innovation strategy in a deep understanding of consumers’ motivations and aspirations. Claudia also gives strategy classes at Gobelins École de l’Image.

Etienne Renaux

Etienne Renaux

Executive Creative Director

Etienne graduated with a Master’s Degree in Visual Communications at the ECV school in Paris (from which he graduated top of his promotion in 2012). Formerly Creative Director of Fred & Farid, he distinguished himself on Audemars Piguet, Rémy Martin, La Redoute, Amazon and more recently AB InBev brands Tripel Karmeliet and Budweiser.
Since January 2020, he is co-Executive Creative Director of Herezie alongside Paul Marty.
Etienne has won more than 75 international awards

Paul Marty

Paul Marty

Executive Creative Director

Graduating top of his class with a Master’s Degree in Digital Marketing & Social Media at Sup de Pub London, Paul began his career at Marcel (Publicis Group) as Social Media Creative. In 2016 he joined Herezie as Head of Social Media & Creative Content before becoming, two years later, Associate Creative Director. He has contributed to the expansion of the agency’s portfolio, helping to bring in Coca-Cola, Paylib, Amazon Prime Video and Free. In January 2020, he was promoted to Executive Creative Director alongside Etienne Renaux. Paul has been successful atmost of the major creative festivals, including the D&AD, Cannes Lions, the One Show, Eurobest, the Clios, LIA and the Andy Awards, winning more than 60 international awards. 

Benoît Clavé

Benoît Clavé

Directeur des Stratégies

Benoît Clavé is Director of Strategies at Herezie, where he manages all the agency's French and international clients.
During his 10-year career, he has accompanied the transformation of major brands (AXA, Club Med, Amazon, Société Générale, FDJ...) into renowned creative agencies (Marcel, Fred & Farid, and Romance).

Robert Ngo

Robert Ngo

Administrative and Financial Director

After obtaining a Master’s in Accounting, Control and Audit, he spent the first year of his career as an Accounting Assistant at Grey Paris. In 2011, he joined Herezie as an Accountant. Today, he is the group’s Administrative and Financial Director.

Maud-Émilie Baron

Maud-Émilie Baron

Business Director

Over her 15 years of experience, in agencies like BETC or TBWA, Maud-Emilie accompanied various advertisers: Cetelem, Nina Ricci, PMU, GMF, Côte d'Or, Leerdammer, beIN Sports, Allianz, Essilor, Nokia... on different topics: brand platform and  campaign deployment, locally or internationally, TV, print, POS, CRM, digital or social. Today, Maud-Emilie will be able to leverage her 360° experience and strategic vision.

Leslie Hatchwell

Leslie Hatchwell

Head of New Business

Leslie graduated from the Paris-Dauphine University with a Master's degree in Communication & Strategy.

She started her career at Onepoint as a Digital Consultant, before joining Fred & Farid as an Account Manager. During 4 years, she led and grew brands such as La Redoute, Budweiser, Ligue Nationale de Rugby and Longchamp, working with the Los Angeles office. She is particularly fond of projects with a strong cultural focus and has successfully completed various event activations for Institut du Monde Arabe, les Petits Frères des Pauvres, and Historial de la Grande Guerre, all of which won several awards. She joins Herezie in 2021 as an Account Director for Prime Video, before taking over as New Business Director in early 2023.

Clients

Awards

9 D&AD

17 Cannes Lions

14 The One Show

19 Clio

35 Eurobest

22 LIA

3 Andy